History of Chanel and Their Rise to Prominence


[Cover picture credited to @LornaLuxe on instagram]

Chanel: Rags to Riches

‘Out of adversity comes greatness’ is the apt proverb to describe Chanel’s journey of success to become a name synonymous with supreme luxury in fashion and style. One could find true personification of the classic tale, rage-to-riches, in Gabrielle Bonheur Chanel – the founder of Chanel. Born in dire poverty on Aug. 19, in 1883, she was shuffled off to an orphanage, in Roman Catholic monastery of Aubazine, by her father after her mother passed away. There she was looked after by the nuns who taught her the art of sewing. Lonely and poor were the days in which she spent her childhood – hard to relate with Chanel, that is known for its grandeur and opulence, but this is how it was!

Official beginning of the fashion icon:

When she turned 18, Chanel left the orphanage and, took a job with a local tailor. In trying her luck as a chanteuse and being around with charming millionaires, Chanel was smitten by the diamonds, expensive dresses, strings of pearls and other luxuries that her admirers lavished upon her. Soon, she found a career in designing hats and opened up her boutique in 1910 at 31 Rue Cambon, Paris. Chanel soon established itself a reputation for simple, modern yet stylish and graceful dresses. She was a trailblazer for women everywhere, encouraging them to take their bodies back and untangle themselves from restrictive fashion. Following her, the women world over cut their hair and discarded their corsets in favor of loose-fitting sweaters, blazers, simple knit skirts, trench-coats and Chanel’s trademark “little black dress.” Her ultra-chic fashion sense soon propelled her in the exclusive elite circles, such as designing costumes for French filmmaker Jean Cocteau.

The tantalizing scent of No.5:

Pursuant to her sense of modern and bold sense of style, Chanel launched its all legendary perfume in 1924, No.5 with notes that were unusual for women to wear at those times. This was the first time that a fashion designer had released a perfume. It is still one of the best-selling perfumes in the world.


Chanel’s line of jewellery was introduced in Paris in 1921, with an attempt to break-off from the tradition of wearing only costume jewellery. Chanel started designing fine jewellery that could be worn by any women at any time, unlike the costume jewellery. Chanel’s chunky and bold jewellery was designed to complement its simple and minimalist clothing line. Two of Chanel’s most popular pieces of jewellery are the ‘Chanel Maltese Cross Cuff’, designed in 1930s, it is based on the star of the Knights of Malta; and the collection of ‘Bijoux de Diamants’, a line of fine jewellery crafted in platinum and adorned with diamonds.

Fashionistas and A-listers such as Emma Stone, Kristen Stewart, Kim Kardashian, Drew Barrymore, Lana del Rey and Beyoncé, to name a few, have been seen flaunting Chanel’s famous logo earrings and chunky bracelets.

Do you want to sell Chanel jewellery:

With the jewellery resale market growing at an exponential rate, there could be no better time to sell your piece(s) of fine jewellery for immediate payment in the form of cash or online transfer. After all who wouldn’t want to sell their designer jewellery, if they are being offered a handsome amount! If you want to sell your Chanel earrings, rings, necklaces, bracelets and broches, look no further than Lux Merchant. You can visit us at our store or browse through our website to get a fair price quote for your high-end designer jewellery. It is a simple and stress-free, we adhere to strict principles of integrity and quality.

A dip in Chanel’s business during world war II:

For the next fifteen years, Chanel avoided the public, keeping a very low profile. She believed her career in fashion was over, but she came back swinging in 1954, at the age of 71. The announcement of her comeback created ripples throughout the fashion world. Eventually Coco’s designs won over the world again.

Chanel’s exceptional handbags:

Chanel Handbags and the Chanel purse need no introduction. There a pre-requisite to own in order to call yourself a true fashionista. Not only that, Chanel’s handbags have been a status symbol for fashion for over many years. Chanel Bags and Chanel Purses feature the world-famous interlocking Chanel logo is something we’re all familiar with and have coveted for as long as we can remember.

Want to sell Chanel handbags:

The market for pre-owned Chanel handbags is growing in relation to its never-waning demand. Clearly, it retains its value. Chanel handbags are a piece of investment that you can sell for an competitive price at Lux Merchant. You can get a price quote over phone, through email or by visiting us at our store in London. If you wish to send us your expensive handbag, do not worry about it as our insured and trackable shipping service will pick it up. Our-in house experts determine the exact price of the luxurious handbags. If you accept the price, Lux Merchant will immediately transfer you the cash or make an online payment without any delay.  

Looking Ahead:

By the time of her death in 1971, Coco Chanel had earned the title of “the best designer of her time”, and is still known this way today. Chanel as an emblem of a timeless fashion house brings out its revolutionary collection in clothing, jewellery and handbags, that sweep off their feet.

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